Google Guide for Google Maps is free service where a business is reviewed. This review is posted on Google maps. When you click a business pin on Google Maps the business details appear as a sidebar. Under the business details aere the Google reviews. The review involves getting a star rating of 1 to 5, where 5 is the best and 1 is the worst. Photos are taken of the business and some text is added about the thoughts the reviewer had about the business.
Buying behaviour had changed according to Google research. People are taking the time to look online to more than 3 businesses and anywhere up to 9 businesses sometimes more before making a buying decision. This definitely includes the reviews on Google Maps.
It is now more important than ever to not dismiss the influence good reviews have on whether or not a possible customer comes and nuys from a business.
n.b. Our Google Guide is level 8 and has 2.25 million photo views and 220K review reads, as at Sept the 30th, 2019. If Murray reviewed your business you would be read and would be seen online.
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